The Hispanic Playbook
www.thehispanicplaybook.com/
Error! The "meta description" is missing, the page has no summary description!
- Avoid using deprecated HTML tags.
URL
Domain : www.thehispanicplaybook.com/
Character length : 28
Title
The Hispanic Playbook
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol
Error! The website does not use the OG (Open Graph) protocol.
Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://thehispanicplaybook.com/robots.txt
https://thehispanicplaybook.com/robots.txt
User-agent | Disallowed for the search engines |
---|---|
* |
|
Social Engagement
Linkedin49
Facebook Share0
Facebook Comments0
Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
The Hispanic Playbook
Character length : 21
Good! The title’s length is between 10 and 70 characters.
Character length : 21
Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 7%
Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1 | H2 | H3 | H4 | H5 | H6 |
---|---|---|---|---|---|
5 | 1 | 8 | 1 | 0 | 0 |
Heading structure in the source code
- <H1> THE HISPANIC PLAYBOOK:
- <H2> MORE THAN JUST GOALS
- <H3> Understand the Differences
- <H3> Understand How to Customize
- <H1> Study Objectives
- <H1> Hispanics are Leading in Digital Use
- <H3> USAGE AMONG HISPANICS
- <H1> Hispanics Trust Sponsorships
- <H4> More likely to consider & trust a brand that sponsors their favorite sport, team or athlete
- <H1> Hispanics are Attractive Customers
- <H3> Attend More
- <H3> Spend More
- <H3> The report will be available in two formats:
- <H3> Dynamic:
- <H3> Static:
Word cloud
- sports8
- hispanics6
- likely5
- study5
- fans4
- hispanic4
- customize3
- sponsorships2
- live2
- them2
- how2
- attend2
- purchase2
- media2
- language2
- report2
- favorite2
- understand2
- sports/athletes2
- events2
- consume2
- follow2
- information2
- smartphones2
- in-depth2
- trust2
- including2
Keyword matrix
word | title | descriptions | heading |
---|---|---|---|
sports | |||
hispanics | |||
likely | |||
study | |||
fans | |||
hispanic |
Two Word cloud
- hispanic sports3
- sports fans3
- more likely2
- live events2
- hispanics are2
Three Word cloud
- hispanic sports fans2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Error! The website uses iFrame solutions. This type of contents are not indexed by Google.
Images
We found 33 images on this web page.
Alternate attributes for the following 33 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
Alternate attributes for the following 33 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
- http://www.thehispanicplaybook.com/.. /wasserman.png (1 occurrences)
- http://www.thehispanicplaybook.com/.. /navigate.png (1 occurrences)
- http://www.thehispanicplaybook.com/.. /xo.png
- http://www.thehispanicplaybook.com/.. /ipad-animate.png
- http://www.thehispanicplaybook.com/.. /down.png
- http://www.thehispanicplaybook.com/.. /acculturated.png
- http://www.thehispanicplaybook.com/.. /country-of-origin.png
- http://www.thehispanicplaybook.com/.. /women-men.png
- http://www.thehispanicplaybook.com/.. /milenial.png
- http://www.thehispanicplaybook.com/.. /education-level.png
- http://www.thehispanicplaybook.com/.. /household.png
- http://www.thehispanicplaybook.com/.. /multicultural.png
- http://www.thehispanicplaybook.com/.. /language.png
- http://www.thehispanicplaybook.com/.. /sports.png
- http://www.thehispanicplaybook.com/.. /media.png
- http://www.thehispanicplaybook.com/.. /sponsorship.png
- http://www.thehispanicplaybook.com/.. /facebook-icon.png
- http://www.thehispanicplaybook.com/.. /instagram-icon.png
- http://www.thehispanicplaybook.com/.. /twitter-icon.png
- http://www.thehispanicplaybook.com/.. /versus.png
- http://www.thehispanicplaybook.com/.. /versus-mobile.png
- http://www.thehispanicplaybook.com/.. /coca-cola-logo.png
- http://www.thehispanicplaybook.com/.. /corona-logo.png
- http://www.thehispanicplaybook.com/.. /mcdonalds-logo.png
- http://www.thehispanicplaybook.com/.. /nike-logo.png
- http://www.thehispanicplaybook.com/.. /pepsi-logo.png
- http://www.thehispanicplaybook.com/.. /tecate-logo.png
- http://www.thehispanicplaybook.com/.. /attend-more.png
- http://www.thehispanicplaybook.com/.. /spend-more.png
- http://www.thehispanicplaybook.com/.. /foam-finger.png
- http://www.thehispanicplaybook.com/.. /thp-typography.png
Flesch–Kincaid Grade Level
5.50
Flesch Reading Ease
63.00
Coleman Liau Index
12.00
Automated Readability Index (ARI)
4.80
Dale–Chall Readability
6.00
SMOG Index
8.60
Spache Readibility
5.00
Number of letters
1774
Number of words
345
Number of sentences
86
Average words per sentences
4
Number of syllables
570
Syllables in words
593
Average syllables in words
1.65
Number of words in first three syllables
75
Percentage of word / syllables
21.74
Words not in Dale-Chall easy-word list
127
Words not in Spache easy-word list
113
Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.
Server response time
The server response time is fast enough.
Loading time
3,464 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
76
Number of source domains
11
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
List of render blocking javascript files
- http://www.thehispanicplaybook.com/.. /jquery.js?ver=1.12.4
- http://www.thehispanicplaybook.com/.. /jquery-migrate.min.js?ver=1.4.1
- http://cdnjs.cloudflare.com/ajax/libs/Chart.js/1.0.1/Chart.min.js
- http://www.thehispanicplaybook.com/.. /styles.css?ver=4.3
- http://www.thehispanicplaybook.com/.. /animate.css
- http://www.thehispanicplaybook.com/.. /main-b6aefa70bf.css
Javascript
Error! Too many javascript files found which slows down the page load on the website.
- http://www.thehispanicplaybook.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
- http://www.thehispanicplaybook.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
- http://www.thehispanicplaybook.com/wp-content/plugins/contact-form-7/includes/js/jquery.form.min.js?ver=3.51.0-2014.06.20
- http://www.thehispanicplaybook.com/wp-content/plugins/contact-form-7/includes/js/scripts.js?ver=4.3
- http://www.thehispanicplaybook.com/wp-content/themes/playbook/assets/scripts/jquery.circliful.min.js?ver=1
- http://www.thehispanicplaybook.com/wp-content/themes/playbook/assets/scripts/wow.min.js?ver=1
- http://www.thehispanicplaybook.com/wp-content/themes/playbook/dist/scripts/modernizr-45f0e1f469.js
- http://www.thehispanicplaybook.com/wp-content/themes/playbook/dist/scripts/main-6644b34c80.js
- http://www.thehispanicplaybook.com/wp-includes/js/wp-embed.min.js?ver=4.7.5
File size of all javascript files combined
913.14KB
Javascript minifying
You can save 319B (11% compression) on the analysed URL by minifying the javascript files.
CSS
Good! Just a few CSS files are used on this website.
- http://www.thehispanicplaybook.com/wp-content/plugins/contact-form-7/includes/css/styles.css?ver=4.3
- http://www.thehispanicplaybook.com/wp-content/themes/playbook/assets/styles/animate.css
- http://www.thehispanicplaybook.com/wp-content/themes/playbook/dist/styles/main-b6aefa70bf.css
File size of all css files combined
346.66KB
CSS minifying
You can save 1KB (24% compression) on the analysed URL by minifying the CSS files.
- By minifying http://www.thehispanicplaybook.com/.. /animate.css you can save 1KB (24% compression rate)
Uncompressed size of the of the HTML
57.41KB
Gzip compression
Your site uses compression.
Number of static resources (image, JS, CSS)
57
Browser cache
The browser cache is not set correctly for all elements.
URL | Duration |
---|---|
https://js-agent.newrelic.com/nr-1071.min.js | 2 hours |
File size of all images combined
2.31MB
Image optimisation
You can save 1.4MB (66% compression) by optimising the images below:
- By lossless compressing the http://www.thehispanicplaybook.com/.. /technology.jpg you can save 919.7KB (71%) data.
- By lossless compressing the http://www.thehispanicplaybook.com/.. /ipad-animate.png you can save 463.6KB (80%) data.
- By lossless compressing the http://www.thehispanicplaybook.com/.. /red-grunge-bg.jpg you can save 51.9KB (41%) data.
- By lossless compressing the http://www.thehispanicplaybook.com/.. /hero-playbook-bg.jpg you can save 15.2KB (12%) data.
- By lossless compressing the http://www.thehispanicplaybook.com/.. /yellow-grunge-bg.jpg you can save 14.2KB (21%) data.
- By lossless compressing the http://www.thehispanicplaybook.com/.. /nike-logo.png you can save 310B (17%) data.
- By lossless compressing the http://www.thehispanicplaybook.com/.. /tecate-logo.png you can save 249B (19%) data.
- By lossless compressing the http://www.thehispanicplaybook.com/.. /mcdonalds-logo.png you can save 219B (11%) data.
- By lossless compressing the http://www.thehispanicplaybook.com/.. /spend-more.png you can save 215B (15%) data.
We found a total of 3 different links.
Internal links: 3
Internal links: 3
External links:
Link text (anchor) | Link strength |
---|
Internal links:
Link text (anchor) | Link strength |
---|---|
http://www.thehispanicplaybook.com/# | |
ACCESS THE STUDY | |
http://www.thehispanicplaybook.com/#mysection1 |
IP
104.197.133.180
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.
Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.
- H1 : THE HISPANIC PLAYBOOK:, ( 193px from top )
- H2 : MORE THAN JUST GOALS, ( 303px from top )
- H3 : Understand the Differences, ( 1095.4375px from top )
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